April 6, 2015

Climbing the career ladder

Obtaining a master’s degree can significantly jumpstart the career of any graduate assistant or aspiring coach, but finding the time can be difficult. That’s something more colleges and universities with sports administration programs are atte...


How to Promote Your Program

Kevin Bryant, CMAA, Thrive Athletic Consulting, highlights the various opportunities athletic programs have in promoting their teams....

July 28, 2014

How athletic directors can act when delegation isn’t possible

For better time management and efficiency, management experts often mention “delegating” as a viable option, and it's a good one. In Maryland, however, athletic directors at public high schools don’t have secretaries, and only one of the 24 co...

July 13, 2014

Answering the question: What’s an athletic director?

Sitting in league meetings, attending state conferences or simply talking with a fellow athletic director, one of the most common refrains I hear is, "My principal is absolutely clueless what athletics is all about and what I do." While all situation...

May 16, 2012

Athletic directors are responsible for coach certification

In the last few years, coaching education and national certification have grown and moved to center stage. These efforts are important and necessary to move high school coaching to a higher level and for those involved to be accepted as professionals...