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branding
August 5, 2020

Brand Loyalty: Maximizing School Spirit Through Branding & Graphics

On any given Friday evening in the winter, deep in the woods of Rochester, Massachusetts, the overhead lights of the gymnasium at Old Colony Regional Vocational High School go dark. A spotlight switches on and flashes over the hardwood as a howl crie...


recruiting
July 30, 2020

Five Tips for Recruiting High School Players

Recruitment. It's the lifeline for any successful college basketball program. But the recruitment of high school players goes far beyond tracking field goal percentages and rebound totals or watching a submitted highlight tape. And if you're with a s...


williamson
May 13, 2020

Lawsuit seeks Zion Williamson to admit family was paid for his Duke tenure

Former Duke star basketball forward and current NBA rookie Zion Williamson is caught in the middle of a lawsuit for receiving financial benefits from the Blue Devils, as well as Nike and Adidas. According to a story from The Washington Post, the l...


Pat-Summitt-with-8-trophies
February 13, 2020

The DEFINITE DOZEN©: Respect yourself and others

{Sponsored} Championship coach Pat Summitt created a profound model for principles of success and leadership in sport and life called the DEFINITE DOZEN©. RESPECT YOURSELF AND OTHERS Respect. There is no such thing as self-respect without respec...


February 5, 2020

Coaching Gen Z: How a veteran coach approaches the game

{Sponsored} Throughout his 25 years as a coach, Tommy Brakel has seen an evolution in what student-athletes need, how coaching impacts futures and what he feels he needs to give back to both the student-athletes and other coaches. Brakel is the head ...


November 11, 2019

LeBron James: AAU coaches don’t give a damn about kids

LeBron James is a vocal critic of the NCAA's treatment of student-athletes, and it appears he's also no fan of how young athletes are treated on the club circuit. [caption id="attachment_26389" align="alignright" width="222"] Photo: Keith Allison[...


November 6, 2019

Superior Performance: selecting the best flooring for your sports facility

{Sponsored} Since 1897, members of the Maple Flooring Manufacturers Association (MFMA) have been dedicated to producing some of the highest quality sports flooring systems throughout the world. And when it comes to deciding on your athletic facility...


bsn sports
August 12, 2019

Renowned NBA trainer Mike Procopio joins BSN Sports

From BSN Sports BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands, last week announced that Mike Procopio has joined the company as a Brand Ambassad...


Dr. Jack Ramsay
July 15, 2019

Dr. Jack Ramsay: My 60 years in basketball

Throughout the year, Coach & Athletic Director will go back 25 years to share some of our best articles from 1994. The publication, formerly Scholastic Coach magazine, is in its 89th year of production. What better way to celebrate our longevity ...


Dr. Jack Ramsay
June 10, 2019

Coach Throwback: Dr. Jack Ramsay’s 12 ‘absolutes’ in coaching

Editor's Note: These tips were written by Hall of Fame basketball coach Dr. Jack Ramsay and published in our October 1994 edition.  Dr. Jack Ramsay's dozen 'absolutes' in coaching 1. Basketball, like every other sport, is predicated on the executi...