Utah football’s NIL deal includes new trucks for scholarship players
For The Win 360° (FTW360), the premier video platform made expressly for NIL NCAA Collectives, today announced a historic inaugural partnership with The Utah Crimson Collective, the Name Image Likeness (NIL) organization supporting the University o...
Study finds negative gender stereotypes hinders performance
A recent study published in Sex Roles sheds light on how these stereotypes can significantly impact the motor performance and learning of adolescent girls in sports. Researchers found that exposure to prolonged negative gender stereotypes can hinde...
The benefits of pause squats
Pause squats include performing any variation of the squat with a pause for 2-3 seconds at the bottom of your squat. The depth of the squat will be different for everyone, some people have the mobility to go below parallel (the thighs parallel to ...
Inside the K-State ‘Shark Week’ conditioning sessions
The Kansas State men's basketball team recently completed its off-season conditioning program, affectionately dubbed "Shark Week." Shark Week is eight hours across five days and features a bevy of conditioning drills to prepare the Wildcats for th...
Using AI to innovate ultrasounds for sports medicine professionals
Innovations in AI are allowing ultrasounds to reach its full potential in optimizing performance and recovery in a proactive manner for athletes. Ultrasounds, or musculoskeletal (MSK) ultrasounds can assess injuries by visualizing muscle, tendon, li...
Efforts to create better relationships between coaches and officials
Even casual observers, and most definitely athletic administrators, should be aware that there is a national shortage of officials. More referees and umpires are leaving the profession than new individuals are joining the ranks. The most commonly giv...
SUNY Morrisville turned a field upgrade into a brand facelift
Matthew Grawrock knew he needed to do something to stand out. As the director of athletics of the SUNY Morrisville Mustangs—part of a state-funded college system of 64 institutions, Grawrock had been brainstorming on how to bring uniqueness to the ...
Indoor surfaces: The ultimate four-season athlete
Indoor sports surfaces are the ultimate multi-taskers, hosting everything from high-level competitions to community meetings to indoor recess to assemblies and graduations. With the rise in expectations has come an enlargement of the market, with ...
Hofstra University unveils athletic facility upgrades
The Hofstra University Department of Athletics unveiled major facility upgrades to its three fall on-campus facilities as the University continues to make incredible infrastructure and physical improvements to better position its student-athletes for...
Michigan State suspends Mel Tucker amid sexual harassment allegations
Michigan State University announced the suspension of head football coach Mel Tucker amid ongoing sexual harassment allegations. Michigan State athletic director Alan Haller said the suspension will be without pay. Haller also announced Harlon Bar...
