athletic director

March 18, 2014

Special Renovation Section

The renovation at Gulliver Preparatory School was mostly about upgrading its aging athletic facilities, but Athletic Director Mark Schusterman noticed it also instilled a new sense of pride in his student-athletes.Gulliver Prep, a private school in M...


March 18, 2014

Signs Add Spirit to Texas Schools Athletic Wing

The walls in the athletic wing at Del Valle High School (Texas) were like that of an old hospital – dull, empty, forgettable. In a state that prides itself on athletic prowess, that was something that needed to change, helping to remind students of ...


March 18, 2014

Negotiations and the athletic director

Negotiation is often a formal, organized process of give and take, making proposals and eventually coming to a settlement, but it can also simply involve two individuals trying to work out differences. One side gives something with the prospect of ge...


March 18, 2014

Coaches Deserve Benefit of the Doubt in Blowout Games

Last October, Aledo High School (Texas) made national headlines after its football team thumped one of its opponents 91-0. Parents of players on the losing team were furious, prompting one of them to file a bullying complaint claiming everyone in the...


March 6, 2014

Win Prizes in Winning Hoops’ Bracket Showdown: 03-06-2014

The Winning Hoops Bracket Showdown is back for another year, offering readers an opportunity to compete against their fellow coaches for prizes.The NCAA Tournament bracket will be revealed March 16, and participants have until the first game in the r...


February 5, 2014

Identifying the 5 types of conflicts in athletic programs

One of the many tasks of a high school athletic director is resolving conflict. Conflict is a natural by-product of managing people, and an effective athletic administrator must be able to respond to conflict and control it. Conflict seems to have...


Video

Diffusing Situations With Hostile Parents

David Hoch, a retired athletic administrator with 16 years of experience, discusses methods for diffusing sticky situations with hostile parents.  ...