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July 2, 2018

The athletic director’s path to certification

When discussing or dealing with educational matters, most members of the community understand that teachers have to be certified in their subject matter. This makes perfect sense, because you want the best possible individual in every classroom and s...


February 21, 2018

Hiring the coaching dream team

If you attend a conference or meeting of athletic administrators, you might hear complaints that it’s difficult or impossible to find qualified coaches for their programs. This is partly due to fewer teachers and individuals willing to put up wi...


January 29, 2018

Breaking down the top five concerns of athletic directors

High school athletic programs are finding more financial stability, but challenges still lurk as participation grows and the pool of qualified coaches shrinks. This is the seventh year of Coach & Athletic Director’s survey of high school ath...


January 18, 2018

A.D.ministration: Planning for the preseason parents meeting

The concept and use of preseason parents meetings has been used by athletic administrators and coaches for many years. You might already use a scheduled evening to educate, communicate and connect with the parents of your athletes. But are you using ...


July 14, 2017

The athletic director’s summer checklist

To the typical outsider, summer is a time for rest and relaxation for those in their local school districts. But for athletic directors, it’s an opportunity for planning, organization and other tasks that can’t be tackled during the school year. ...