Lessiter Publications Team Sports Division Announces New Appointments

January 24, 2012 / Basketball
Brookfield, Wis. – Lessiter Publications, Inc., the publishers of Coach And Athletic Director, Winning Hoops, Team Sports Strategies and the Real AAU, has promoted Patrick Sharpe to Vice President of Audience Development.
Patrick Sharpe“Patrick has a unique knowledge of all areas of the niche media business, including content, research, audience development, custom publishing and marketing,” says Mike Lessiter, president. “We’ve increasingly drawn upon his experience and capacity to assist with all our print, event and e-media properties. Patrick’s skills and perspective will be central to managing the continued growth of the company.”
Prior to joining Lessiter Publications in March of 2010, Sharpe was a marketing and business development executive at Referee Magazine and the National Association of Sports Officials.

Kristen GravettAt the same time, Kristen Gravatt has joined the firm in the newly created role of Senior Marketing Manager. Gravatt, who has 18 years of marketing and management experience, will assume the day-to-day responsibilities for the Audience Development Department.
About Lessiter Publications, Inc.: Lessiter Publications, Inc., was founded by Pam and Frank Lessiter in 1981. The company’s three divisions produce 11 publications, two international conferences, 9 e-publications as well as an array of book, special report and DVD properties.

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