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Features

November 3, 2011

Expanding the summer ‘dead period’ makes sense

Most states across the country have a specified “dead” period in the summer when high school student-athletes are not allowed any contact with their coaches, nor are they allowed to utilize school facilities. The intention is to give athletes a muc...


May 4, 2011

How micromanagement hurts athletic directors

While you may not be able to precisely define it, most understand the feeling of being micromanaged. It creates a difficult work environment. Micromanagement is a disruptive and counterproductive management style that negates creativity, initiativ...


March 20, 2011

Balancing the athletic director job with family

Our position as athletic director is extremely time-intensive, demanding and unforgiving. It's not uncommon to have contests scheduled every day of the week, some during the evening in either the stadium or gym, and even some on Saturdays. Our one...


February 16, 2011

Ten business truisms that apply to sports, coaching

We should always try to learn and get better. I’m always scouring the internet for anything that makes me a better coach, and I once read an article about business truism that can improve your life. I discovered that many of those principles apply...


January 13, 2011

Handling frustration in the athletic administrator position

As an A.D., one of the first things you are going to realize is that life can be frustrating but that you don’t have to enjoy those occasions as long as you understand the dynamics behind them. That being said, you need to develop an approach for d...


December 1, 2010

Using social media to generate team revenue

After a successful season by the Texas Christian University women's volleyball team, players and coaches learned something. The Horned Frogs achieved numerous team records, including its first-ever NCAA bid. After winning its first-round match, TC...


December 1, 2010

Measuring the success of your athletic program

If you ask the average fan, or even some coaches, how you measure success in athletics, the most common answer is winning. Parents might, in addition, include factors such as seeing their child as a starter on the team or possibly earning a college s...


September 22, 2010

Team players: Getting athletes to accept their roles

Struggling to get some of your athletes — or their parents — to accept their limited roles? You're not alone. Getting your athletes to understand, accept and even embrace their roles is one of the biggest areas for developing a successful team...


September 22, 2010

Interviewing candidates for your coaching vacancy

There is a coaching vacancy in your athletic department, you have advertised the position and résumés have arrived. Now what? Certainly you need to conduct interviews, but there are a whole host of considerations and decisions to make before you...


June 30, 2010

Giving ‘non-core’ sports the attention they deserve

In the never-ending struggle for athletic directors to be all things to every sport, one of the major hurdles you face on a daily basis is providing enough support, encouragement, time and attention to your “non-core” sports. While football, b...