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January 13, 2014
Building Your Brand
How important is brand awareness to your athletic department? Take a look at the response rate of your last fundraising initiative. Think of your brand as the first thing that comes to someone's mind when your organization is mentioned. A succinct a...
January 13, 2014
Winning starts off the court
Although winning is the world's ultimate quantifiable standard for the word winner, there is more to the story. This is one of my favorite topics to write about, as it's the difference maker for players and programs all over the world. Let's take a ...
January 13, 2014
Perfecting your end-of-season evaluations
Regardless of how successful of a season your team had, it's important to conduct a thorough postseason evaluation to improve your program in the future. It's also important to undergo such an evaluation immediately after the season ends, ensuring th...
January 13, 2014
A blue chip program without blue chip players
Good teams don't always need to be loaded with seniors. Last season our team was 28-4 and we started two freshmen and two sophomores with just one senior on our team. Another comment I constantly hear is, "We don't have any basketball players at my ...
January 13, 2014
Opposition growing against ‘old school’ tactics
I never liked it, but I never dwelled on it either. But consider how people might react if a coach were to do that same thing today.Times have changed. Athletes learn differently and society has become more sensitive to these "old school" coaching ta...
January 13, 2014
Signs add spirit to schools athletic wing
The walls in the athletic wing at Del Valle High School (Texas) were like that of an old hospital — dull, empty, forgettable. In a state that prides itself on athletic prowess, that was something that needed to change, helping to remind students of...
January 13, 2014
Power rebounding: Drills and strategies for improvement
Many coaches agree that rebounding is the most important phase of basketball when it's weighed in comparison to offense or defense. For instance, we may not be a good shooting team, but we would not have to be if we rebounded well enough to get the s...
January 13, 2014
Rushing the court poses too many risks
But Utah Valley's upset victory over New Mexico State this season showed us why we should consider a universal ban on court storming. It's dangerous and unpredictable, and if allowed to continue it's only a matter of time until someone is seriously h...
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