athletic director
12 tips to perfect your ticket-selling process
Many things that we do as athletic directors are not especially exciting. Most of our responsibilities and duties actually involve mundane little tasks that have to be completed in order to keep our programs running. It is, however, important to put ...
Jenkyns: Defeat Complacency With Athletes
Sponsored By:Defeat Complacency With AthletesThis three-video clip from Arrowhead boys swim coach Bob Jenkyns provides his take on overcoming complacency in high school athletes who already have achieved so much. Plus, he provides tips on getting the...
Vista Murrieta High School: Igniting School Spirit With Fundraising
Sponsored By:Igniting School Spirit With FundraisingKurt Ruth has seen his Bronco Bleacher Creature group grow from a smattering of students to more than 1,000 energetic representatives of Vista Murrieta High School (Murrieta, Calif.). He discusses t...
2012 NIAAA Video: Athletic Director Advice for Managing Events
Racine Horlick High School (Wisconsin) athletic director Jay Hammes provides advice on his experiences in managing successful events.Coach And Athletic Director’s editor-in-chief Michael Austin interviewed Horlick at the 2012 NIAAA conference i...
A.D.ministration: ‘No’ isn’t a bad word
Soften the blow of having to say 'no' by following these eight suggestions Even though an athletic director's schedule is jam-packed and crazy at times, most do anything possible to fill a request or to help someone — an athlete, coach, fellow ath...
Positioning yourself to climb the athletic administrator ladder
Networking, taking charge and picking the best job play critical roles in your success If you currently are at the beginning of your professional life or an entry-level athletic employee hoping to take the next step, it's time to stop hoping and tak...
United Staff With A Book Club
Sponsored By:Unite Staff With A Book ClubSt. Anthony Village (Minneapolis, Minnesota) athletics & activities director Troy Urdahl sees a great sense of community and growth in his coaching and advisory staff by being involved in the St. Anthony B...
Managing Parents; Placing The Athletes First
Sponsored By:A Strategy For Managing ParentsJinelle Siergiej, head girls hockey coach at Arrowhead High School (Hartland, Wis.), shares her policy for communicating with parents. It’s a policy many athletic directors and coaches should look int...

