Category: Athletic Administration »
Facility management strategies that boost athletic program revenue
[caption id="attachment_43710" align="aligncenter" width="620"] Athletic directors can strengthen athletic programs by treating school facilities as revenue-generating assets through camps, rentals and community partnerships. (Photo courtesy of the A...
Starting off strong: Tips for athletic trainers working with new coaches
[caption id="attachment_43705" align="aligncenter" width="620"] Successful athletic training programs depend on strong communication with coaches, athletic directors and school administrators.[/caption] Let’s be honest, the working relationship ...
Tools for success: Technology solutions for athletic departments
[caption id="attachment_27555" align="aligncenter" width="620"] Technology is critical to the success of athletic departments for reduced stress, improved decision-making and strategic planning, limited overload, earlier identification of burnout and...
New rule allows Iowa 8th graders to compete in high school sports
The Iowa Board of Education has approved a rule allowing eighth graders to compete in high school sports beginning Aug. 1 ahead of the 2026-27 school year. According to state officials, the rule is meant to increase participation in certain sports...
NFHS selects Davis Whitfield as new CEO
The National Federation of State High School Associations (NFHS) has selected current Chief Operating Officer Davis Whitfield as its next CEO, effective Aug. 1. [caption id="attachment_43655" align="alignleft" width="170"] Davis Whitfield[/caption...
University of Utah finalizes private-equity partnership for athletics
Last week, the University of Utah finalized a partnership with New York-based private-equity firm Otro Capital, the first deal of its kind in college athletics. The deal was first announced in December 2025 and forms Crimson Brand Partners, former...
Study: College athletes report confidence in career readiness
This month, the NCAA released findings from two studies — the Growth, Opportunities, Aspirations and Learning of Students (GOALS) in College study and the Student-Athlete Needs, Aspirations and Perspectives (SNAP) study — examining student-athlet...
The athletic director as CEO: Balancing leadership, management
[caption id="attachment_43630" align="aligncenter" width="620"] Athletic directors must balance leadership and management to build successful programs, support coaches and strengthen communities.[/caption] Almost everywhere you turn in athletics, ...
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