david hoch

November 9, 2022

Leaving a Worthwhile Legacy as an Athletic Director

As an athletic administrator, you have an enormous number of tasks and responsibilities. This means that there is never a time in which you don’t have something to do. Whether you are in the position for one or twenty years, therefore, you probably...

July 13, 2022

A.D.ministration — Limiting Problems by Effectively Communicating with Parents

While misguided, challenging individuals get a great deal of attention, and rightfully so in many cases, the vast majority of parents are good, positive, and supportive. With both segments, there is a need to guide and educate them with respect to th...

June 1, 2022

A.D.ministration: Dealing with Wayward Fans

Overall, most fans are supportive, and cooperative, and pose no concern. In some settings, however, there may be a small bunch that demonstrates poor sportsmanship, cause assorted problems, and maybe disruptive. The question arises, how do you deal w...

July 19, 2021

9 Tips for First-Time Athletic Directors

After the interviews were concluded, you were offered the position. You are now ready to step into your first athletic director’s position. Now what? Beyond wondering if you are crazy, which you should have pondered before the interview, how do you...

August 9, 2017

Coach & AD columnist David Hoch awarded NFHS citation

Coach & Athletic Director columnist David Hoch this summer was among 15 high school activities leaders to receive a National Federation of State High School Associations Citation. [caption id="attachment_24578" align="alignright" width="275"] ...

January 27, 2017

A.D.ministration: Principles for negotiating and mediating

When one hears the word negotiations, it's commonly assumed that it's being used in connection with salaries and benefits. While athletic directors may put together recommendations for the coach’s salary scales, this responsibility usually belon...