Colonial Athletic Association Launches League’s First NFTs

March 7, 2022 / Athletic Administration • Athletic Leader • Technology

Fanaply, the eco-friendly NFT solution provider for the world’s biggest names in sports, music and entertainment, has partnered with the Colonial Athletic Association (CAA) to release a series of NFTs supporting the 2022 Colonial Athletic Association Men’s & Women’s Basketball Championships, scheduled to take place March 5-8 and March 10-13th.

Collegiate Sports Management Group brokered this partnership as the CAA’s first foray into NFTs and is one of the first times any collegiate basketball tournament will offer an official NFT.

“March is easily the most exciting time of year for college basketball,” says CAA Commissioner Joe D’Antonio. “We are thrilled to partner with Fanaply to be at the forefront of innovation in college athletics. Together, we’ve created an affordable yet exclusive offering for fans of all schools participating in our conference tournament. These digital collectibles are another way to generate excitement for the games and galvanize passionate fans this month. Thank you to our partners at Collegiate Sports Management Group for bringing this opportunity to the CAA.”

An open edition 2022 CAA Tournament NFT will drop on the first day of each tournament and be available for purchase throughout the duration of the events. As an added perk, fans who purchase the 2022 Tournament NFTs will automatically receive an exclusive 2022 CAA Championship collectible NFT, commemorating the tournament champions. The Men’s Tournament NFTs will feature all nine participating teams and be available for purchase from March 5-8. The Women’s Tournament NFTs will feature all nine competing teams and will be available for purchase from March 10-13. All of the Tournament NFTs are priced at $15.00, creating a more accessible purchase option and a broader opportunity to engage fans.

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The nine universities competing in both the 2022 CAA Men’s and Women’s Basketball Championships are Charleston, Delaware, Drexel, Elon, Hofstra, UNCW, Northeastern, Towson, and William & Mary.

“At Fanaply, we work closely with our partners to offer accessible and scalable NFT solutions that will activate, organize and reward fandom,” says Grant Dexter, Fanaply co-founder & CEO. “College sports fans are some of the most passionate around, and we’re honored to work with the CAA and CSMG to pioneer exciting new ways to engage fans around one of the biggest collegiate events of the year.”

For more information on how to bid: visit Fanaply.com/caahoops.